Jason Roe wrote in his blog about what he thinks is a bug in RyanAir’s website. Some RyanAir employees saw it and left some pretty rude comments.
Ryanair's (Social) Marketing Strategy is some sort of “Any publicity is good publicity” and Guerillia Marketing actions.
This Blog post fom Jason Roe caught attention in the UK, Germany, Italy and many other countries and guaranteed free coverage for Ryanair! However, there are not going to be any customers that ever booked a Ryanair flight because they offer customer-oriented and friendly service and user-friendly and well designed website. Then again - isn't strange that blog author Jason Roe announces his presence at the Irish Blog Awards? Did this news posting help the Blogger to gain attention as well?
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